In June 2011, Google unveiled Google Plus, its new platform intended to compete with Facebook. Like Zuckerberg’s invention, Google Plus offers profiles for individuals and pages for businesses. Its interface, while a bit clunkier, is similar to Facebook in that …
Why Your Business Needs a Facebook Page
Social media has made great strides in gaining a foothold in the business world over the last year. Yet it’s still an uphill battle to convince many entrepreneurs it’s worth their time to invest in the social media scene. Social …
Great Copy Sells
A lot of companies come to me looking for a new web site with all of the bells & whistles. They want Flash, video, lot of pictures, oh and yeah some content. Sometimes it seems like the copy is almost …
Web Site Writing Tips
Often clients want to save money by writing their own web site copy. Sometimes they just feel like no one else knows their business as good as they do, so who better to write the content for their web pages? …
Let’s have fun with social media
Recently I realized that something was missing from my life – I’m just not having fun anymore. Adults often get caught up in their day-to-day obligations — work, household chores, chauffeuring the kids around, etc. that we just don’t make …
Solopreneurs & Social Media Marketing
If you’re a one-person company, you already wear a lot of hats. you do all of the sales, marketing, networking, operations, billing and bookkeeping. You may have some help here and there – perhaps from an assistant or a contractor …
Social Media: Following for the sake of Following?
Facebook Friends. Twitter Followers. LinkedIn Connections. Everyone is following everyone else. Sometimes I wonder if this is this just a numbers game. He who gets the most followers wins? My kids are on Facebook now, so I had to set …
Make Every Monday Cyber Monday with Social Media
We all love a bargain. OK. I admit it. The first thing I did when I got to work this morning was to go online to see if there were any amazing Cyber Monday sales online. I really didn’t find …
The Power of Social Media
If you haven’t already realized the power of social media to reach large audiences in a short amount of time, I have a great example to convince you. Yesterday I was reading through some of my favorite blogs and came …
Twitter Starters
New to Twitter? Not sure exactly what to tweet? Try some of these Twitter starters for ideas. Where indicated, you should include a bit.ly shorten link with each tweet to keep under the 140 character limit. Working with a new …